Sep 24th, 2016

Pretotype It

A Nonfiction, Business book. The Pretotyping Manifesto Make sure you are building the right it before you build it right innovators beat...

This Is EmbarrassingThis is not a “proper book.”Writing and editing a proper book on the subject of pretotyping would take months. I would love to write that book, but at this time I have no indication that such a book would be worth writing. Most books fail in the market, and most of them fail not because they are poorly written or edited, but because there aren’t enough people interested in them. They are not the right it.What you are reading now is a pretotype edition of the book. I wrote and “edited” it in days instead of months, just to test the level of interest in such a book. I had...

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  • Filetype: PDF
  • Pages: 72 pages
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most prototypes are built to answer questions such as, Can we build it? or Will it work as expected? instead of focusing on questions such as Should we build it at all? or If we build it, will people buy it and use it? Alberto Savoia, Pretotype It: Make sure you are building The Right It before you build It right // The Pretotyping Manifesto Make sure you are building the right it before you build it right innovators beat ideas pretotypes beat productypes data beats opinions now beats later doing beats talking simple beats complex commitment beats committees Alberto Savoia, Pretotype It: Make sure you are building The Right It before you build It right //

Very interesting book on testing out a product for its viability before investing too much time/effort/money to building it. I read the free PDF copy from http://www.pretotyping.org/ and found it thoughtful and "just made sense." I can certainly think of many products that I've seen come and go in the market as well as have worked on... Great book for entrepreneurs. This book is the right It on pretotyping - short, funny, inspiring and to the point.


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