Content Everywhere: Strategy and Structure for Future-Ready Content
A Nonfiction, Social Media, Internet book. Perhaps due to the role I've played with CMS development and use in a few jobs I've held, a...
Care about content? Better copy isn't enough. As devices and channels multiply--and as users expect to relate, share, and shift information quickly--we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
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- Filetype: PDF
- Pages: 240 pages
- ISBN: 9781457102752 / 0
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More About Content Everywhere: Strategy and Structure for Future-Ready Content
Perhaps due to the role I've played with CMS development and use in a few jobs I've held, a lot of what this book said was old-hat to me. However, the case studies are insightful and the evangelistic angle is an inspiring reminder of what needs to stay important. Anyone interested in RWD or Adaptive Design should read this book. RWD is not only about design, it's more about contents. Very helpful for those wrapping their heads around content modeling, portability, information architecture, and user experience.